Cancellation Watch: The Daylight Savings Time Effect Is Definitely Dragging Down the Ratings; Plus the Scorecards

By | March 19, 2016

supergirl-cbs-cancelledThe DST Effect: As I had mentioned in a previous post, it’s time for the broadcast network ratings to slip again as the Daylight Savings Time effect kicks in.  This occurs each year after the changing the clocks in Spring, and typically we see the ratings results–already at historically low levels this season–slip.  Whether this is because people haven’t caught up to the time change yet or they are outside enjoying the sunlight or some other reason, I can’t say.  But it has been a predictable yearly trend and we already see its impact this week.  Almost all the genre shows that have had new episodes on the broadcast nets this week have slipped to all-time lows.  Supergirl (CBS) dropped to a 1.3 rating, Gotham (FOX) a 1.3 rating, Lucifer (FOX) a 1.2 rating, Agents of SHIELD (ABC) 1.0 rating. Limitless (CBS) did not drop but remained at its series low 1.1 score, while You, Me, and The Apocalypse actually improved to a 0.6 rating (based on the preliminaries), but that’s not enough to help it much.  At this point in the season, though, I don’t know that the drops will make too much of an impact because they won’t drag down the overall season to date averages too much.  But for a few struggling shows like Limitless and Lucifer, the current lows could work against them.  Then again, with the current renewal fever, maybe the drops will not make too much of a difference.  Read the full article at our partner site

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